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Celebrating the American Farmer.

We are a nation that celebrates heroes. And who more deserves that description than those who are part of the most efficient and productive food system on the planet – the American Farmer. And that's why today, on the boxes of five Hy-Vee® brand cereals, we celebrate the achievement of those who work every day to produce safe and nutritious food for you and your family to enjoy.

Join us in giving a #SpoonSalute to the American Farmer.

The Duis'
The Duis'
The Duis'

Why I chose agriculture

I grew up farming alongside my parents. I knew it was what I wanted to do. I was fortunate enough to be able to start my own farm and not have to rely on my dad retiring before I could be a full-time farmer. We want to continue to grow and expand our farm. We want to grow it to the point that if the kids want to be involved, they can be.

What I enjoy about farming

I like being my own boss and setting my own schedule. I like the pressure of knowing that my success is directly related to working hard and making good decisions. Farming also allows us to be home with our children.

Meet Rhonda McDonnell Meet The Smith's

Meet Larry Bortz Meet The Greenway's